stats

Do IAB-Certified Stats Matter for Your Podcast?

You might have heard people talk about IAB podcast stats, measurement guidelines, compliance, and certification. Here’s what all of that means, and whether it even matters!

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Best Podcast Hosting Providers (2024)

Get the latest top recommendations for the best podcast-hosting providers, whether you’re just starting or you’re wanting to upgrade your podcasting tools!

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There Are Now More than 800,000 Podcasts, and More Industry Stats

On December 10, 2019, Apple Podcasts surpassed 800,000 valid podcasts! Here’s some more information and statistics on the podcast industry, with data from My Podcast Reviews.

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Why Feed Hits and Monthly Downloads are Meaningless Podcast Stats

Feed hits and monthly downloads are two podcast stats the may confuse or mislead podcasters. Here’s why you should never rely on these meaningless numbers.

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Should You Launch a Podcast with Multiple Episodes?

A podcast launch can be fun and jumpstart momentum for growth. Starting your podcasting with multiple episodes is often advised, but is it right for you?

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Why iOS 11 Is Great for Podcasts and Podcasting

Apple released iOS 11 on September 19 for iPhones and iPads. It brings many new features to support podcasting and improve podcast consumption! Here’s what I think you should love.

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Stop Obsessing over These 10 Podcasting Things

Podcasters are often guilty of OCPD. It’s okay to intently focus on important things, but here are ten podcasting things not worth the obsession.

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What stats matter most to a podcast sponsor?

There are many ways to make money podcasting, and not just with a podcast sponsor. But here’s the information that will be most important to any advertiser.

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Is iTunes really THE place for podcasts? Do you NEED a mobile app?

Most podcasters will consider iTunes as the podcast directory. But should you stop there? Or should you even bother with iTunes and get a mobile app for your podcast instead?

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Does audience size REALLY matter? Should you REALLY monetize?

It seems every podcaster wants a big audience and wants sponsorships. But do you really need either of these to be successful? Can you make money with a small audience? Should you really try to get sponsors with a big audience?

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